Sportpursuit

Case Study

SportPursuit

Regions

UK and Europe

F4E Service

efulfillment

F4E Service

Contact Centre

F4E Service

IT Integration

CASE STUDY: TRANSFORMING SPORT PURSUIT'S E-COMMERCE FULFILLMENT

SportPursuit fuels Europe´s sporting Adventures through its online platform.

SportPursuit is an online retailer engaged in the distribution of sportswear. It offers affordable and high-quality sports essentials from the world´s best brands. The range of products included clothing, footwear, equipment, and accessories for running, cycling, swimming, tennis, rugby, hiking, snow sports, and others. SportPursuit works very closely with its brand partners to secure time-limited deals for its members.

The online business model

SportPursuit provides its products only to his community through a membership. By signing up for free, SportPursuit community members gain access to exclusive sales with a best price guarantee.

SportPursuit manage to offer low prices through the sale of overstock and preseason products. In this business model they don’t keep the whole merchandise in stock but purchase it from its brand partners after a sale is completed and the customers have ordered.

After the customers have ordered, the brands send the items to the different warehouses where the orders will be processed. By offering long-term cross-selling opportunities on his online platform, SportPursuit offers always interesting sales and achieve a high customer loyalty which makes the brand stronger.

The Online Business Model:
SportPursuit provides its products only to his community through a membership. By signing up for free, SportPursuit community members gain access to exclusive sales with a best price guarantee. SportPursuit manage to offer low prices through the sale of overstock and preseason products.

In this business model they don’t keep the whole merchandise in stock but purchase it from its brand partners after a sale is completed and the customers have ordered. After the customers have ordered, the brands send the items to the different warehouses where the orders will be processed.

By offering long-term cross-selling opportunities on his online platform, SportPursuit offers always interesting sales and achieve a high customer loyalty which makes the brand stronger.

TODAY:

Through a single account manager, Whistl and PVS provide the IT integration as well. Together with his partners, SportPursuit have now access to 8 fulfilment warehouses across the UK and over 500 seat contact centre capability. Through this collaboration, SportPursuit benefits with the different solutions and locations reaching every single customer across Europe.

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